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How long is too long for your social media posts?
We thought we’d put together our thoughts on how long your social media posts should be to gain maximum engagement and reach, here we look at Facebook, Twitter, Instagram, the main platforms we work on. We commonly see incredibly long posts on Facebook and Instagram...
How to manage your Twitter follower ratio
As part of our social media management, we carry out housekeeping on our clients’ social media accounts. For Twitter you are perceived to be an account worth following if you have more followers than you are following. In order to have a healthy ratio of followers to...
Why You Should Create Your Own LinkedIn Group
Recently we’ve partnered with LinkedIn trainers, Marshall Walker to widen our social media offering. As part of this relationship, we have co-created our own LinkedIn Group. One main reason is because of the change in the way social media is being used. Referral...