About Us

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Red Desk provides flexible virtual assistant, administrative, marketing and business support services to organisations across the UK.

Led by Mel Pretorius, Red Desk combines corporate, financial services and small business experience with practical, hands-on support. Together, the Red Desk team brings more than 25 years of combined experience supporting businesses with administration, project coordination, marketing and operational support.

We work with small businesses, charities, property professionals, care providers, consultants and growing organisations that need reliable support without the overheads of employing additional staff.

At Red Desk, we understand that running a business involves far more than delivering your core service. Administration, emails, social media, website updates, customer communications and day-to-day operational tasks can quickly consume valuable time and energy.

Our role is to take those tasks off your plate, allowing you to focus on growing your business, supporting your clients and achieving your goals.

 

Our virtual assistant and business support services include:

  • Virtual assistant and PA support
  • Administrative support
  • Social media management
  • SEO and website content
  • Google Business Profile management
  • Property management administration
  • Charity and not-for-profit administration
  • Project coordination and business support

Working remotely with clients throughout the UK, we provide professional, dependable support that adapts to the needs of your organisation. Whether you require ongoing assistance or support with a specific project, we offer a flexible approach designed to help your business run more efficiently.

What makes Red Desk different is our commitment to building long-term relationships. We become a trusted extension of your business, taking the time to understand how you work and providing support that genuinely makes a difference.

We love helping our clients reclaim valuable time, reduce stress and focus on the work that matters most.

If you would like to find out how Red Desk can support your business, we would be delighted to hear from you.

Mel Pretorius

Mel Pretorius

Director & Lead Virtual Assistant, Red Desk

My career began in the financial services industry, where I spent more than ten years working in office management and executive assistant roles, supporting teams of up to 50 people. During my time at organisations including Thomson Reuters, I developed a broad range of skills in project coordination, stakeholder management, communications and administration, experience that continues to shape the way I support clients today. For the past 15 years, I have worked as a virtual assistant and business support professional, helping organisations stay organised, efficient and focused on what they do best. I joined Red Desk to continue doing what I enjoy most: helping busy business owners, charities and professionals reclaim their time and reduce the pressure of day-to-day administration. Today, I work with small businesses, consultants, charities, care providers and property professionals across the UK. My areas of expertise include business support, social media management, SEO content, charity administration and property management support. One of the things I enjoy most about my role is the variety of clients and sectors I have the opportunity to work with. I am a people person at heart and enjoy building genuine relationships with clients. I believe the best support comes from taking the time to understand how a business operates, what challenges it faces and where I can make the biggest difference. If you're wondering whether a virtual assistant could help your business, I'd be delighted to have a chat about your requirements and explore how Red Desk can support you.

Jacqueline Goldenstein

Jacqueline Goldenstein

Virtual Assistant and PA

My career has taken quite a journey before landing at Red Desk, and I would not change a thing. I started out in film production, working as a production assistant on major film projects including Harry Potter and the Order of the Phoenix, Black Book and The New World. It was fast-paced, demanding work that taught me how to stay calm under pressure, manage a hundred moving parts at once and communicate clearly with everyone from crew members to directors. From there I moved into private PA and executive assistant roles, spending over ten years providing comprehensive, discreet support to high-net-worth individuals and C-suite executives. That meant managing complex travel arrangements, overseeing household and office operations, financial administration, diary management and event planning. No two days were the same, and I thrived on that. Joining Red Desk gave me the chance to bring all of that experience to a much wider range of clients. I now support small businesses and private individuals with virtual PA services, financial administration, WordPress content management, personal organisation and travel assistance. I work both remotely and onsite depending on what suits each client best. What I enjoy most is building a genuine working relationship with the people I support. Getting to understand how someone works, what they need and how I can make their day run more smoothly is something I find really rewarding. If you are looking for a reliable, experienced virtual assistant or PA who can hit the ground running, I would love to hear from you.