How long is too long for your social media posts?

How long is too long for your social media posts?

We thought we’d put together our thoughts on how long your social media posts should be to gain maximum engagement and reach, here we look at Facebook, Twitter, Instagram, the main platforms we work on. We commonly see incredibly long posts on Facebook and Instagram...
How to manage your Twitter follower ratio

How to manage your Twitter follower ratio

As part of our social media management, we carry out housekeeping on our clients’ social media accounts. For Twitter you are perceived to be an account worth following if you have more followers than you are following. In order to have a healthy ratio of followers to...
Why You Should Create Your Own LinkedIn Group

Why You Should Create Your Own LinkedIn Group

Recently we’ve partnered with LinkedIn trainers, Marshall Walker to widen our social media offering. As part of this relationship, we have co-created our own LinkedIn Group. One main reason is because of the change in the way social media is being used. Referral...
Should Membership be Charged for Facebook Groups?

Should Membership be Charged for Facebook Groups?

Ever since Facebook changed their algorithm, small businesses have found it increasingly difficult to reach their customer base organically. Facebook’s aim was to share more, stay in touch and engage in meaningful interactions with friends, family and Facebook Groups...
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