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When to Change your Social Media Strategy
At Red Desk we know that social media strategies are flexible and should be changed to reflect current trends and algorithms on the various social media platforms. In reality what does this mean? We give two examples of where we have changed social media strategy for...
How long is too long for your social media posts?
We thought we’d put together our thoughts on how long your social media posts should be to gain maximum engagement and reach, here we look at Facebook, Twitter, Instagram, the main platforms we work on. We commonly see incredibly long posts on Facebook and Instagram...
How to manage your Twitter follower ratio
As part of our social media management, we carry out housekeeping on our clients’ social media accounts. For Twitter you are perceived to be an account worth following if you have more followers than you are following. In order to have a healthy ratio of followers to...